Paid advertising has flourished in the past few years, especially Facebook Ads. It’s the way to go if you want to see quick results. If you have an expert such as a Facebook Advertising Virtual Assistant running your paid ad campaigns you can see results in a matter of minutes!!! No lie!!!
Most people try to go at it themselves but I find that this route usually ends up with the individual wasting a butt load of money. Your best bet is to invest some of your campaign money and hire a Facebook Advertising Virtual Assistant to get the most bang for your buck.
Before going off and hiring someone to do this type of work for you, you should familiarize yourself with Facebooks most popular Ad types to see which fits your business goals the best. Below is a list of the most popular ad types you may find useful:
Of all the ad types that Facebook offers up this seems to be one of the simplest. Keep in mind that this ad can only be displayed in the right column of Facebook (hence it won’t show up on mobile devices). So what do you get with this ad? Simple…. A title, a short description and you also get to show the URL where you will be pointing your potential customers to. The best part is this seems to be the cheapest option available when it comes to cpc.
Page Post Link Ad
If you are looking to drive traffic to your site this is the way to go. These ads get a lot of real estate showing up in your newsfeed. It features a large image that is sure to catch people attention while they swipe down their feed.
Multi Product (Carousel ad)
If you are running an online store, say an online T-Shirt store then this option is great for promoting multiple products from your store. This ad type is available in the newsfeed of both desktop and mobile. The best part? Instead of showing only one link this ad type allows you to promote up to 5 items each with their own different link! Now that’s getting the most out of your dollars!
Dynamic Product Ads
Have you heard of retargeting? Then this ad is for you. These ads are able to target users according to the actions or inactions they took on your website or app. With this ad in hand you’ll be sure to target potential customers.
This ad does….you guessed it…..get leads. Most ads would have you leave Facebook and go to a landing page where people can opt in and give you some form of personal information such as an email. With this ad type people can do this directly on Facebook!
By far the coolest ad Facebook has released to date…. Well in my opinion. The canvas ad is interactive. With the canvas ad you are keeping your potential customers on facebook but giving them some awesome perks. Canvas allows your audience to swipe through a carousel of images, allowing you to tilt and zoom in and out all at the same time. A major plus these ads are said to load 10 times faster than your standard mobile apps.
Page Like Ads
If you are looking to increase the lies to your page then guess what…. This is the way to go. This ad is pretty straight forward , it includes a very visible call to action “Like”. Since image is the key here it is very important to choose an image that pops and gets the message across of what your page is all about.
Page Post Ads
For engagement consider using this ad type to promote images and blog posts. This is a great way to develop your relationship with your audience. Make sure to respond to comments, This is where a Facebook Advertising Virtual Assistant comes in handy.
Page Post Video Ads
Just like the page post ads this type of ad creates engagement. I would say even more so than the page post ads. I mean who doesn’t enjoy watching a cool video? Just so you know were not making this up…. Facebook now gets around 8 billion video views a day, yeah you read that right!
Mobile App Ads
Got an app then check this out. This ad allows your audience to instantly install your ad on their mobile device, once some clicks on install it takes them directly to the app store.
If you’re in need of an expert then contact us today at Up Automation for your free 30 minute consultation and find out more about our Facebook Advertising Virtual Assistant services.[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row” make_fullwidth=”on” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” padding_mobile=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” column_padding_mobile=”on”][et_pb_column type=”4_4″][et_pb_post_nav admin_label=”Blog Navigation Section – Do Not Touch” saved_tabs=”all” global_module=”116279″ in_same_term=”off” hide_prev=”off” hide_next=”off” prev_text=”Previous Tip” next_text=”Next Tip” title_font=”Montserrat|on||on|” title_font_size=”20px” use_border_color=”off” border_color=”#000000″ border_style=”solid” /][/et_pb_column][/et_pb_row][/et_pb_section]